New Exporter html - latex - beamer

[Robert Eckl <eckl.r@gmx.de>]

Both, the old and the new Exporter are brilliant tools, migration to the
new exporter didn't make great issues.
I have to provide weekly newsletters in the format pdf and html. Up to
now i did this with exporting to scrartcl, known as koma-script.
Including images is a bit booring because i handle two formats, for example

#+BEGIN_SRC Org
#+BEGIN_LaTeX 
  \begin{window}[0,r,\href{http://www.link.de}{\includegraphics[width=0.28\textwidth]{path/picture}},{}]
  \begin{comment}
#+END_LaTeX
#+ATTR_HTML: alt="Objekt" title="Objektansicht" align="right" width="30%" padding="0em" padding-top="0em"
[[http://www.link.de/][http://www.link.de/path/images/picture.jpg]]
#+BEGIN_LaTeX
  \end{comment}
  \parbox{0.7\textwidth}{
#+END_LaTeX
  Any Text
   - item 1
   - item 2
   - item 3
#+BEGIN_LaTeX
  }
  \end{window}
#+END_LaTeX
#+END_SRC

It works, but it's a bit boring. The parbox only is required with
lists.
Now i plan to use Beamer, possible instead of scrarctl. 
If I use BEAMER_col the titles ignored by beamer will exported in html -
format.

Perhaps someone can give me a hint how to deal with this, perhaps 
 - a comment-environment for HTML how i used for LaTeX or
 - write the BMCOL-Environment manually in an LaTeX-Block?

TIA,

Robert