TL;DR The images show pixelated. Every modern Mac has a HiDPI (a.k.a. Retina) screen, where each point (logical pixel) maps to 4 physical pixels, a.k.a. 2× scale. I in the attached small screenshot, please compare the sharpness of the image with the text next to it. Emacs renders the image at 1× and the text at 2×.